Capital C

Digital Digs 29/11/10

A micro - digest of what's new and emerging

Top Trends of 2010: App Stores
Everything you ever wanted to know about apps and app stores. They’ve had a very big year.
Apps

Inside Jay-Z's Launch of "Decoded" With Droga5, Bing
When you’re pretty much a modern-day king, there are some pretty cool things you can do for the launch of your autobiography.
Not a Businessman. A Business, Man.

Seeking Influence
The jury’s still out on a steadfast system for measuring influence, but HP shows promise with their massive research campaign.
Measure Metrics

Social Media Insights From The Big Lebowski
Informative and hilarious: metaphors for social media success from the Big Lebowski.
Social Media for Dudes

How the Google / Facebook War Affects You
It’s important to remember that we’ll benefit from the war of the Internet, as powers that be continuously one-up each other, making it faster, easier and more fun to find and share information.
War We Like

Capital C Nominated for Marketing Magazine's Top Agency of 2010

I am so excited to tell you that we have been nominated by Marketing Magazine as one of Canada’s top ten agencies, and therefore are in contention to be their Agency of the Year, an award we won in 2006.  
Kudos to great clients, the incredible people that work here, and our partners.
Tony Chapman

Marketing's Top Agencies of 2010 

Digital Digs 22/11/10

A micro - digest of what's new and emerging

Influencers
A short documentary on what an influencer is and the power they hold.
What’s Cool

Facebook Vies To Become Your Homepage – And Why That’s A Big Deal
The benefits of being a user’s entry point to the web are great. Which is why Facebook is making a move to be the first think you see when you link in.
First Contact

5 Magnificent Memes
It’s that time of the year when looking back and reminiscing on what was becomes a prominent daily practice. This is just a warm up, but better to know your memes than to be left playing catch up.
What Was and Forever Will Be

Location-Based Cola Wars: Pepsi, Coke, Foursquare and SCVNGR
In the grand tradition of choosing sides when it comes to cola, location-based services suddenly must take a side as well. It will be interesting to see what these brand behemoths do with check ins and location-based games.
Check It

Building Brands Online
A comprehensive report on the status of result-seeking online advertising.
Online Impact 

Digital Digs 15/11/10

A micro - digest of what's new and emerging

Adwords Is Dying and Google Knows It (and they are doing something about it)
With a focus on Google Adwords, what this article really does is explain the fast approaching headlights of what the Internet and Search will be about in the future.
Roll With the Times

Soon, the Movies Could be Watching You
Spyware targeting movie pirates is sure to be doubly used to gauge audience reaction to movies. Without doubt picked up by advertisers shortly thereafter. 
Watching the Watchers

The Official Ralph Lauren 4D Experience
There’s not really an appropriate explanation that would justify what this is. You really just need to watch it. Be sure to check out the making of afterwards.
Wow, Just Wow

Facebook's 'Project Titan' is 'Gmail killer' @fb.com?
A list of top bloggers’ opinions on the highly anticipated launch of Facebook email, happening today.
Your Next Email

Hatsune Miku: Japanese HOLOGRAPH Plays Sold Out Concerts; Science Fiction Comes To Life
Nobody really knows how to feel about this. But it looks like The Stones really could end up playing concerts forever if North America imports the newest Japanese phenomenon.
Platinum Selling Nothings

 

Digital Digs 08/11/10

A micro - digest of what's new and emerging

Winners of the 2010 Forrester Groundswell Awards
Forrester makes their annual list of the best digital campaigns demonstrating creativity and measurable results.
Best of Digital

Local Deals Come to Facebook Places
Check ins could make a jump to widespread popularity if more companies glom on to local deals, trading incentives for Facebook Places mentions.
Tell Your Friends

Music Pirate Launches New Assault on US
Sean Parker, the Internet mogul famous for Naptster and Facebook, dips his toes into Spotify, hoping to finish what he started: giving free music for everyone.
Music Freedom

MixPanel Now Allows Developers To Offer Realtime Analytics To Users
Always hunting for faster more reliable tools for analytics is a must when you need to keep clients informed of a campaign’s success. Lag time is an issue we’ve come to deal with, but real time reports could become the norm.
Report the Now

All Brands Are Politicians
A plea for marketers to ready themselves for judgment, as private marketing practices become public news. 
Public Eye Marketing